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...How to set up an acknowledgement email for a customer who has placed an inquiry through your contact or support page.
Initial information you can communicate to your visitors, or include with your auto responder:
Some hints for dealing with visitors that bring a problem to your attention.
Worst case scenario -the customer complains and wants his money back!
You receive this email from a customer:
Dear Company...
Last week I ordered a video card to upgrade my computer. When I received it, I spent 2 hours trying to get it to fit into the mother board, following the instructions that came with the video card. I have not made any progress, and I wish to stop wasting my time and get a refund for this video card that does not fit. How do I return this video card for a refund?
John Doe
ACTION | PURPOSE |
Dear John | address customer by name (VERY IMPORTANT) |
I'm sorry to hear that the video card you received did not fit into your mother board. I've upgraded my PC a few times, and I know how frustrating it can be when the parts do not fit. | empathize with the customer, show him your human side. |
To receive a refund, please call us at 1-866-555-1122 to receive your RMA (Return Merchandize Authorization) number. Then follow the steps listed below:
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Answer your customer question about how he can return his video card for a refund. |
John, if you would still like to upgrade your video card,
you can call our service team at: 1-866-555-1123 Our service rep will ask you a few questions about your computer, and provide a list of video cards that you can use as a compatible upgrade. Because of the speed at which computers advance, it doesn't take long before parts are outdated. We can provide the correct parts for most computer types, even older PC's that need updating. |
Offer some useful information that will help your customer solve his original problem. Upgrading his video card. |
John, if you need any assistance, please contact me directly
at my number, or email.
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personal closing to the email |
Your Name 1-866-555-1124 ext 555 youremail@yourcompany.com |
specific information for the customer to contact you |